| Includes bibliographical references and index.
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Description: Delhi, India : Cambridge University Press, 2016. Title: The rhetoric of Hindu India : language and urban nationalism / Manisha Basu. Library of Congress Cataloging-in-Publication Data Names: Basu, Manisha, author. First published 2017 Printed in IndiaĪ catalogue record for this publication is available from the British Library Subject to statutory exception and to the provisions of relevant collective licensing agreements, no reproduction of any part may take place without the written permission of Cambridge University Press. Information on this title: © Manisha Basu 2017
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It furthers the University’s mission by disseminating knowledge in the pursuit of education, learning and research at the highest international levels of excellence. University Printing House, Cambridge CB2 8BS, United Kingdom One Liberty Plaza, 20th Floor, New York, NY 10006, USA 477 Williamstown Road, Port Melbourne, vic 3207, Australia 4843/24, 2nd Floor, Ansari Road, Daryaganj, Delhi – 110002, India 79 Anson Road, #06–04/06, Singapore 079906 Cambridge University Press is part of the University of Cambridge. The Rhetoric of Hindu India Language and Urban Nationalism Her continuing interests are in modern South Asian literatures and cultures, postcolonial studies, literary and critical theory, and Anglophone African Literatures. During her time at Illinois, she has been awarded the Unit for Criticism and Interpretive Theory Fellowship, the Research Board Humanities Release Time Fellowship, and the Center for Advanced Study Fellowship. Manisha Basu is Assistant Professor at the Department of English, University of Illinois, Urbana-Champaign.
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This is the first extended scholarly effort to theorize a politics of language in relation to the dangers of such an imperializing Hindutva. Finally, in analysing the language of the new metropolitan Hindutva, it arrives at an emerging idea of India as part of what Amitav Ghosh has called a contemporary Anglophone empire. Through close analyses of the writings of a range of self-styled public intellectuals from Arun Shourie and Swapan Dasgupta to Chetan Bhagat and Amish Tripathi, this book maps this new avatar of Hindutva. In contrast, the old Hindu nationalism was largely articulated in vernacular idioms, had strong regionalist affiliations, and was primarily associated with upper-caste, agrarian aristocracies and midcaste, trading families. The success of this new-age Hindutva is based in a politics of language that attaches a kind of cybernetic global English to an ostensibly pan-Indian culture and idiom, now violently being fashioned in exclusively Sanskritic terms. This ideology, the book assesses, aspires to be a pan-Indian, urban form that is home to the emerging, digitally enabled, technocratic middle-classes of contemporary India. The Rhetoric of Hindu India This book examines the late twentieth-century rise of an urban, right-wing Hindu nationalist ideology called metropolitan Hindutva.